Did you know it costs about five times as much to acquire a new client than it takes to maintain an existing one? Knowing that, why do so many designers “one and done” it with their clients?
In this episode, the gang talks about some great ways to keep your existing customers by offering ongoing services that benefit you both. For example, if you design websites, why not offer a monthly SEO service that helps them attract visitors? We’ll talk about how to structure and price your packages, as well as how to pitch them to your new and existing clients.
We also answer a new listener question about what to post on social media to attract, educate and entertain prospective clients, rather than just other designers.
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